HouseTrip’s new loyalty program, global travel trends for 2013, the constant legal battle of Airbnb with city housing regulation and its outcome in Amsterdam, and emergency preparedness for Vacation Rentals have taken the spotlight this week in vacation rental industry news.
Whether you want to show your industry expertise, or you want to be in the loop with the latest industry legislation as it relates to your vacation rental management, you won’t want to miss these news snippets.
Industry Buzz for June 7-14
HouseTrip rewards loyalty with new program
In order to increase loyalty among its customers, HouseTrip has launched a new loyalty program where guests receive 1 night free when they collect 10 nights. The program is free to join, and all HouseTrip members are automatically entered to win. According to Tnooz.com, to celebrate their current and past customers, HouseTrip has offered up 3,000 free room nights as part of the program’s introduction. The system automatically tracks bookings, and will reward customers after they collect 10 nights on the service.
This may turn out to be a great marketing incentive for guests looking for vacation rentals, making it a good place to list your vacation rental properties. Best of all, HouseTrip is Kigo’s Channel Manager Partner, so you can automatically update property information and availability calendars, not to mention inquiries made through HouseTrip can be received and managed through Kigo’s backend system.
What can the Western Mountain and Southeast Beach Destinations Learn from Each Other?
This week vacation rental managers Sarah Bradford and Trisha Howarth, wrote a very insightful and useful article on two key vacation rental destinations: winter mountain and summer beach destinations. What is interesting is how they look into what there is to be shared between the Colorado mountain destinations and the Southeast beaches of North Carolina.
VRMA, sponsored by Kigo, is a great source of vacation rental industry updates and we would highly suggest vacation rental managers in the United States to join the association for valuable networking and educational opportunities.
Skift Report: 13 Global Trends That Will Define Travel in 2013
This week Skift produced a stellar report on 13 trends that will define and affect the travel industry in 2013. If you want to keep up-to-date with the latest industry trends and capitalize on it for marketing, be sure to download this great report. Here is an outline of what it will cover:
- Everyone wants a Chinese tourist
- Ancillary fees are the new normal
- Last-minute mobile hotel booking
- The rise of price transparency
- Travelers are hungry for food tourism
- Airports as destinations
- Destination branding through movies
- Digital maps are one of travel’s key battlegrounds
- Personal in-flight entertainment through mobile devices
- Affordable design at hotels
- Blurring of business and leisure travel
- Cementing of the Gulf as the next great global aviation hub
- Lure of the last unknown: The rise of Myanmar
Here’s Why You Need More Than Just A Paid Listing
According to the latest market research conducted by Matt Landau, a staggering 74% of vacation rental guests independently Google the name of the property in search of unbiased third-party opinions.
This article illustrates the importance obtaining reviews on vacation rental properties, whether it is through your own independent website or it is through portal listings. After reading the article with insightful statistics, you can read our tips on how overcome negative reviews of your vacation rental property.
10 Steps to Emergency Preparedness
After the recent floods and hurricanes that have affected thousands of residents and property owners in the US , Heather from Cottage Blogger created a wonderful article that helps vacation rental managers prepare their vacation rental for emergency situations. Regardless of where you have your vacation rental property, you will be happy to have read this article with great tips that will keep you safe and not sorry.
Have we missed any important news articles relevant to the vacation rental industry this week? Please feel free to share your articles with us in the comment section below!